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Information for Tourism Businesses

What is Wild and Green Tourism?

This Glasu project offers grants to support green tourism projects and enterprises in Powys which focus on innovative ways to:

  • Enhance biodiversity and promote wildlife;
  • Address the causes and consequences of climate change.
How can it help tourism businesses

The project offers financial support for tourism enterprises and projects in Powys; the types of businesses eligible for grants include:

  • Accommodation providers, venues and other enterprises, aspiring to be green and cater for green tourists.
  • e.g.  Bed and Breakfast providers using renewable energy, reducing waste, using organic food, etc.
  • Businesses and projects improving access to wildlife for tourists.
  • e.g. Habitat creation holidays, wildlife watching enterprise, etc.
  • Projects employing tourist routes, trails, itineraries or packages (by foot, cycle, horse, boat, bus, train, etc) linking green accommodation, wildlife sites and other green venues.
  • e.g.   renewable energy sites, organic farms, wildlife trails, etc

What’s on offer

  • Funding may be available to support individual businesses, where the product or service is particulalry innovative and does not compete directly with similar businesses.
  • In general, funding is available to support groups of individual businesses.
  • Funding and coordination is also available for businesses to participate in wider regional green tourism initiatives.
  • Funding can cover both revenue and capital/infrastructural costs.

Particular types of activities eligible for funding could include any, or all of the following:
  • Research for assessing the feasibility of new, green tourism ideas;
  • Development of eco-tourism products;
  • Publicity, promotion and marketing of sustainable tourism;
  • Collaboration - enabling procurement cost-savings or joint marketing.

Some examples of funded regional green tourism initiatives:

Green Tourism Business Scheme 

Provides opportunities for accommodation providers, venues and other tourism enterprises to: gain green quality certification or grading; and to access a regional green tourism promotional and marketing package. For more information click here.

Green Destinations — Support for local areas to become wildlife or eco destinations

 Funding criteria

  • Wild and Green Tourism can fund up to 74% of the total costs of a project.
  • Therefore, successful applicants will need to contribute/match-fund a proportion of total project costs. The actual levels of match-funding contributions will be determined on an individual basis, but will typically be of the order of 26%.
  • Match funding contributions, may be as cash or as an in-kind contribution of beneficiaries’ other resources (e.g. volunteers time).
  • However, the total project costs must be fully supported by recognised evidence (receipts. timesheets, etc).
 

Project Officer


Cliff Webb

tel.01982 55 3305
email project officer